CyberCash.com

Youtube and Social Media Campaign. Strategy: CyberCash was a backroom payment company that was largely known only to large businesses such as banks and other financial institutions. The company wanted to capitalize on the emerging internet possibilities and grow the business in the internet commerce space by introducing themselves as the company that helps emerging small businesses become financially successful.

Winner: Cannes Lions International Festival of Creativity - Gold, ANDY (Advertising Club of New York) and London International