Frank Beneduci

Art Director I Graphic Designer I Shoe Maker

An award-winning, 20-year advertising and design thinker of major brands, new products and new industries (custom leather boots). From Lexus, Boost Mobile, Etonic Golf, CyberCash, EA Games, Madden NFL, MLB, Legion of Honor, to most recently as Founder of Beneduci Shoemakers, a US-made luxury men’s fashion boot worn by rock stars and tech giants alike. 

I handle all media formats from advertising, brand videos, web sites, Instagram, Yelp, Google Ads, Twitter and facebook, as well as graphic design and art direction for retail store merchandising, packaging, logos and point-of-sale. My work shares three design principles: simplicity, elegance and fun.

I seek new opportunities to apply my “branding arts” skill and training to the advertising, branding and product design landscape of today’s modern media canvas. My ability to come up with smart, well designed and highly visual ideas will only become more important as the convergence of traditional branding is brought to modern online platforms to achieve competitive advantages. This is where my work will shine.